Manny Patino
Qualifying Broker · Listing & New Home Expert
★ Listings, Selling & New Homes
Manny is the listings and new home expert. He prices Las Cruces homes correctly, markets them properly, and gets them sold.
We took two builders from nothing to top 2 in the market in a matter of months. Your models get traffic. The leak is the floor. We put trained new-home closers on your floor so the buyers already walking in buy, at full price.
The reason builders discount usually is not the home and not the buyer. It is that the person on the floor takes orders instead of closing.
More sales per month, at the prices you set, from a sales floor that never skips a beat. Better closing protects the comp on every lot you have left.
We have launched brand new builders and turned struggling ones around. We have taken builders from the bottom of their market to number one in their city in a matter of months. Not by luck. By systems, marketing, and real sales talent.
We do not just buy expensive CRMs and off the shelf software. We build our own, and in plenty of cases it is better than anything you will find out there. Partner with us and your team uses our systems, our automations, and our follow up at no extra cost, so your sales floor never skips a beat.
This is not theory for us. Our founder, Manny Patino, has been selling new homes since 2017. He started in a subdivision that was dead in sales, a community most agents had written off, and turned it into one of the best selling in the area, closing hundreds of homes. That run earned him the NAHB Silver Award, Rookie Sales Professional of the Year (The Nationals 2020), one of several awards since. He built everything you are looking at himself: this website, the software, the automations, the back end, and the state of the art follow up systems that keep our deals moving. And he personally trains every agent on our team. So when we say we are not a brokerage full of professional door openers, we mean it. We present a new home like no one else can, and we handle objections better than the top ten percent of new home salespeople.
Closers trained on value-selling discount less. They hold your price, protect your per-home margin, and defend the comps across every lot you have left to sell.
Even a few extra points of conversion on the traffic you already have is real homes per community, per month. We close the buyers you are already paying to attract.
We built the CRM and AI tools ourselves. Every walk-in and web form answered in minutes, nurtured if not ready, handed to a named closer with a full profile. Nothing leaks.
Real salespeople, not order-takers. Two came up in high-volume auto sales, one prospects by phone every single day, and every one of them closes.
Manny is the listings and new home expert. He prices Las Cruces homes correctly, markets them properly, and gets them sold.
Gilbert is the construction expert. He reads every Hakes Brothers, French Brothers, KT Homes, Edwards Homes, and Desert View Homes contract before our buyers sign. Walk-throughs, punch lists, builder negotiations, Gilbert.
Brandon makes financing work. FHA, VA, USDA, MFA down-payment assistance, builder rate buy-downs, lender shopping. First-time buyer? Talk to Brandon.
Brian is the buyer's agent and sales specialist. Real sales experience, sharp on negotiation, the broker who can match buyers with the right home and walk them all the way to closing without missing a beat.
Dedicated, fully bilingual broker with a background in education. Patient, knowledgeable, and client-focused. Helps buyers, sellers, and families with land, build-ready lots, and homes across Doña Ana County. Founder of Performers of the Mesilla Valley, a 501(c)(3) youth nonprofit.
Isidro helps Las Cruces buyers and sellers across resale and new construction. With real experience in construction and the permitting process, he guides clients through new builds, additions, and inspections with confidence.
You do not hand us the whole floor on day one, and we would not ask. We agree up front on what we measure, conversion and average concession, and run it side by side against your other communities.
The lightest start. We become a featured brokerage and bring trained, full-price buyers to your communities. No staffing change.
We list and market specific communities or standing inventory and run the lead engine, so you see our follow-up discipline in action.
We staff your models with dedicated Patino closers and run sales end to end. This is where the margin recovery shows up most.
If we do not move conversion and cut your concessions, you walk, and you have lost nothing but a test. That is the whole risk.